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 Live Tech Media Hub and Podcast:

S.M.A.C. Talk - Social Media, Mobility, Analytics and Cloud

S.M.A.C.talk the podcast launched in 2014 and over those 4 years hosts Daniel Newman and Brian Fanzo have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.

SMACtalk became much more than just a podcast as every episode is live streamed via Facebook Live and Periscope while also going live to technology events such as Mobile World Congress, IBM developer conference, CES, SXSW, HP Discovery, SAP Sapphire and other technology events.  Past sponsors of the podcast include IBM, SAP, SAP Store, Avnet, Adobe and currently Cisco.  

Hosted by Brian Fanzo @iSocialFanz and Daniel Newman @DanielNewmanUV

If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire DNewman@broadsuite.com Brian@iSocialFanz.com

 

Mar 23, 2015

 

Live at #SXSW: Social Intelligence Empowers Digital Business Decisions #SMACtalk Ep 23

 

Brian Hosts Solo from SXSW as Daniel is on the road doing a keynote presentation. Joining Brian live from SXSW is Eric Swayne is VP of Product & Marketing at MutualMind, Co-Founder of DrawAttention.  

 

The underlying theme of SXSW other than Meerkat was without question was the role data plays in businesses today that are focused on creating a “Digital Front door”

 

Brian and Eric Discuss a range of topics including:

  • Social Intelligence

  • Validation of Social Media Data

  • Digital’s Role Beyond Marketing

  • Digital Front Door and What It Means for Businesses

  • Big Data vs Strategic Data with Context

  • Importance of creating a digital strategy that embrace data

  • Meerkat mobile app, an example of the rate of change

  • Visualization of Social Intelligence on the IBM Big Board at Jimmy Kimmel

  • Importance of Engagement Data

  • Real Time Listening + Data = Right Time Engagement

  • DrawAttention White Board Startup for your Laptop

 

Follow Eric on Twitter at: @eswayne

Mutual Mind on Twitter at @MutualMind

DrawAttention on Twitter at: @drawattentionco

 

This episode is sponsored by IBM to help companies envision a #NewWayToWork.  IBM Verse, their new revolutionary social & email solution, can free up time for you to focus on this by calming your email. IBM.com/Verse