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 Live Tech Media Hub and Podcast:

S.M.A.C. Talk - Social Media, Mobility, Analytics and Cloud the podcast launched in 2014 and over those 4 years hosts Daniel Newman and Brian Fanzo have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.

SMACtalk became much more than just a podcast as every episode is live streamed via Facebook Live and Periscope while also going live to technology events such as Mobile World Congress, IBM developer conference, CES, SXSW, HP Discovery, SAP Sapphire and other technology events.  Past sponsors of the podcast include IBM, SAP, SAP Store, Avnet, Adobe and currently Cisco.  

Hosted by Brian Fanzo @iSocialFanz and Daniel Newman @DanielNewmanUV

If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire


Jun 22, 2016

In This Episode

Since the dawn of time, relationships have been the drivers of successful business. Forged by mutual interest, fueled by trust and reciprocation, relationships are powerful business pillars. Technology has removed distance from the relationship equation and our ability to friend, nurture, and sustain rewarding relationships continues to increase. What defines a good, bad, and ugly relationship in our digital world?


In this episode Brian Fanzo and Daniel Newman break down the need for, the difficulties, and the general misconception around digital relationships. Jabbing, hooking, and jabbing again are the daily activities of the average business professional. We all have relationships that need to be supported. But what can we be doing to create better relationships in this digital age? Brian shares that he recently asked his community an interesting question regarding scaling digital relationships. Would you rather someone reply to 5% of their inbound messages personally or outsource that task and respond to 80%? The community responded that without question they would prefer a person to respond to 5% of their messages and know that they are getting a personal response from that individual versus a team member. Do you agree?


Feeling pressured to have large networks and continuously appearing to be active and “social” on these networks has forced business professionals to automate and in some cases neglect important relationships.  While both Daniel and Brian are fans of social media automation they agree that making time for one on one communication is far more productive than one to many. Listen to this episode to hear what tools, hacks, and tactics you can start using today to forge better digital relationships.